Masterclass: Pricing strategies for inflationary & high-cost environments

This masterclass focuses on using predictive forecasting and technical guardrails to develop an effective pricing strategy for periods of high inflation. Learn how to mature from traditional RRP-focused retail to a sophisticated pricing approach.
Wed
27
May 2026
7Learnings webinar poster: Pricing strategies featuring Felix Hoffmann.

Meet the speakers

Portrait of a man wearing a red trucker cap

Felix Hoffmann

CEO, Co-Founder, 7Learnings

Why join?

This session shows you how to navigate rising costs using data-backed strategies that protect your bottom line.

Agenda:
• How inflation and rising costs impact pricing decisions in e-commerce• Identifying when (and how much) to raise prices without hurting demand• Cost-based vs. value-based pricing in volatile environments• Using data to detect price sensitivity and elasticity shifts• Leveraging predictive pricing to protect margins• Common mistakes companies make when reacting to cost pressure• Real-world examples of pricing strategies that worked (and failed) in high-cost periods

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