Join the Dynamic Pricing Community, our exclusive community of over 250 retail pricing experts.
Documentation

Welcome to the 7Learnings knowledge base, our central hub where you can learn how to get the most from our retail optimization tools.

Bundles

We define bundles as products that contain a combination of multiple other products.

Example

  • 1 Pack of Aspirin Complex -> individual product
  • 3 Pack of Aspirin Complex -> bundle product

Typical bundle issues

  • The Price of the bundle product should follow the price of the individual product. Example: If the 1 Pack Aspirin Complex is reduced in price by 10%, you need to make sure, that the 3 Pack Aspirin Complex is still more affordable
  • Stock is usually not stored separately for bundles. Stock therefore needs to be considered virtually for bundles. Example: if you have 10 packs of Aspirin Complex left, you can only sell a maximum of 3 bundles of 3 Packs of Aspirin Complex

Bundle data feed

To better handle bundle products, we ask for bundle information in a separate data feed. The way we ask for the data means, that each bundle will have a bundle_id AND a product_id.

Column Data Types Description
product_id Text Unique product identifier
bundle_id Text Unique bundle identifier
product_qty Integer, Decimal Product quantity in bundle

This data feed enables specific bundle rules that wouldn’t be possible without it.

Rule: Bundle Price = Product Prices x Value

This rule sets the bundle price at a multiple of the price of the individual products.

Example
Price of 1 pack of Aspirin Complex after optimization = 11.49 EUR
Value = 95%
Price of 3 pack of Aspirin Complex after optimization: Bundle price = 11.49 x 3 x 95% = 32.75 EUR

Rule: Bundle Price < Product Prices x Value

This rule sets a maximum bundle price at a multiple of the price of the individual products.

Example
Price of 1 pack of Aspirin Complex after optimization = 11.49 EUR
Value 95%
Price of 3 pack of Aspirin Complex after optimization: Bundle price < 32.75 EUR

See our software in action

Book a demo with one of our experts and learn how our software can grow your profit and revenue.